As part of Uber’s partnership with DrinkWise Australia. The message is to help Australians make safer and smarter decisions when drinking on a night out.

Through this collaboration, Uber and DrinkWise will raise awareness of responsible drinking and the importance of increasing access to reliable and affordable transport late at night in our cities.

As part of the campaign, Uber and DrinkWise are giving away $1 million worth in ride discounts for the holiday season.