Advertising Agency: M&C Saatchi Stockholm, Sweden Executive Creative Directors: Martin Cedergren, Patrick Dry Strategist: Klara Eide Post production: Heidesign Retoucher: Johanna Karsten Chief Executive Officer: Bjarte Eide

Advertising Agency: Ogilvy & Mather, Mumbai, India National Creative Directors: Abhijit Avasthi, Rajiv Rao Senior Creative Directors: Amitabh Agnihotri, Sameer Sojwal Copywriter: Gururaj Rao Account Management Team: Vivek Verma, Preetish Gupta, Ramanathan Sridhar Published: January 2013