Advertising Agency: Anomaly, New York, USA Chief Creative Officer: Mike Byrne Executive Creative Director: Ian Toombs, Sheena Brady Art Director: Roy Torres Copywriter: Nick Terzis Account Director: Jill Ong Agency Producer: Sarah Manna Photographers: Magdalena Wosinska, Dan Monick Account manager: … Continue reading →

The book suggestion of this week is about psychology, more precisely, influence. The book title is Influence: The Psychology of Persuasion by Dr. Robert Cialdini. In this book you’ll learn the six universal principles, how to use them to become … Continue reading →