This past weekend, during television coverage of the NCAA Men’s Basketball Championship “Elite Eight,” AT&T debuted the latest iteration of its popular “It’s Not Complicated” campaign. Only this time, the advertising is of legendary proportions. Tapping into the basketball theme, … Continue reading →

Advertising Agency: JWT Tunis, Tunisia Executive Creative Director: El Zoghlami Ahmed Copywriter: ElMenhall Dalia Production Compagny: Copystrategie Director: Lakhnech Amine Planner: Kaddour Hazem Published: March 2013