Swimming lessons of ultimate depth. Advertising Agency: Interpub, Bangalore, India Creative Directors: Sujit Soman / Santosh Kone Art Director: Santosh Kone Copywriter: Sujit Soman Published: July 2013

1 facebook post. 1mom. 1 newborn. Over 1 million exposures in less than 1 week. Instead of going with traditional media, Huggies decided to touch ONE random mother, and give her an experience that EVERYONE will be talking about. This … Continue reading →