Advertising Agency: Wieden+Kennedy, Portland, USA Creative Directors: Craig Allen, Jason Bagley, Susan Hoffman, Joe Staples Copywriter: Andy Laugenour Art Director: Matt Sorrell Broadcast Producer: Jennifer Hundis Director Of Broadcast Production: Ben Grylewicz Production Company: Gifted Youth Executive Director / Editor … Continue reading →

Real-time game data is transmitted via a mobile Bluetooth app (available on IOS and Android) to the electronics inside the shirt. The Alert Shirt converts this data into powerful sensations that simulates the live sporting contest. The shirt can be … Continue reading →