Advertising Agency: MMB, Boston, USA Creative Director: Chris Poulin, George Goetz Art Director / Associate Creative Director: Jim O’Brien Copywriter / Associate Creative Director: Brian Hayes Producer: Melissa Johnson Published: March 2014

Don’t be the bad guy. Use condom. Advertising Agency: Aquatro, Vitoria, Brazil Creative Directors: Sylviene Cani Guaitolini, Fernando Laranja Art Director: Eduardo Fonseca Copywriter: Andre Fantin Illustrator: Dudu Fonseca Published: March 2014