Monthly Archives: May 2015

Café Pelé: The Contagious Billboard

Advertising Agency: Lew’Lara\TBWA, Brazil Chief Creative Officer: Manir Fadel Executive Chief Creative: Felipe Luchi Copywriter: Lucas Veloso Art directors: André Mezzomo, Digo Souto

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Coca-Cola: 1950BIS

Based on the fact that in Uruguay occasionally two houses share the same street number, and in those cases a sign with the word ‘BIS’ (encore) is used to distinguish them; McCann Uruguay came up with the following idea: a … Continue reading

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