Advertising Agency: Wunderman, Singapore Executive Creative Director: Keith Tan Art Directors: Allan Zhang, Bobby Tay Copywriter: Nicholas Chia Junior Copywriter: Priscilla Liew Illustrator & Animator: Soenar Santoso Flash Developer: Sathiyamoorthi Loganathan Account Manager: Chloe Fair Tech Lead: Matthew Barry Strategist: … Continue reading →

Medibank, a health insurer, promotes better health through exercise. They needed to target young people with this message, so YouTube was the perfect environment – but 94% of people skip ads there. We saw a link between skipping, an exercise … Continue reading →