22 years after the huge hit “I’d Do Anything for Love (But I Won’t Do That)” Meat Loaf finally gives an explanation to what ”that” is. All in collaboration with Swedish St1 – a chain of unmanned gas stations. Advertising … Continue reading →

Advertising Agency: BETC / BETC Digital, France Chief Creative Officer: Stephane Xiberras Executive Creative Director: Olivier Apers Art Director: Alphons Conzen, Jonathan Baudet-Botella Copywriter: Adrian Skenderovic Development: Cogit Motion Design: Raphaël Benhamou