Dangers hide everywhere. Keep your children safe. Advertising School: Fondazione Accademia di Comunicazione, Milan, Italy Art Directors: Pierpaolo Bivio, Andrea Raia, Francesco Sguinzi Copywriters: Mauro Merola, Andrea Zanino

The main mission of a good newspaper like El Comercio is to cut through the clatter to bring its readers the truth. We wanted to get across this very specific benefit in a TV commercial. To do so we took … Continue reading →