01_bein_fathers.jpg In Spain, football is very important. In this campaign we exaggerate that it is as important as our own children. That’s why we put parents who pretend to be watching their babies but actually are watching football on the … Continue reading →

Coca-Cola – #IftarMubarak – Case Study PROBLEM: Coca-Cola wanted to connect with Muslim consumers over Ramadan, the most auspicious month of the Islamic calendar. Over a million Canadian Muslims celebrate the month by fasting from sunrise to sunset. How would … Continue reading →