Monthly Archives: December 2017

The Ultimate Holiday Commercial

The Ultimate Holiday Commercial Two creatives, tasked with creating a “sincere holiday greeting,” envision a grab bag of a spot filled with… affluence, Jingle Bells, abundant gifts (and purchases), kittens, puppies, polar bears, romance, retro, ethnic diversity, dancing Santa, VR Santa, … Continue reading

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Berlitz: Romeo

zoom_berlitz_13x17_hi_res_en2_0.jpg In written form, English is much shorter than French. So to promote its English classes in the French Canadian market, Berlitz promoted a new benefit of learning English: eco-consciousness. zoom_berlitz_13x17_hi_res_en2_0.jpg  

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