The French croissant represents the appearance of the crescent marking the celebration of Eid-ul-Fitr, the festival of feasting after a month of Ramadan fasting observed by the Muslims world over. le_delice_eid_ul_fitr_ad_archive.jpg  

A self-promo campaign by BBDO West Africa, depicting the dynamics of the creative process with regard to bringing The Work to life. bbdo_ad_3.jpg