Le Mans Université (France) presents a palindrome style video showing two sides of a story: the first part is about just being a number and that not everyone can succeed at the University. Too many students go to University. Nobody really cares about your future. You don’t really count. The second part tells a totally different message with the exact same text but backwards. The reverse is a positive message supported by Le Mans Université: we care about you, about each student, because you do count, we believe in you, in your success, each of you. Our ambition is YOU.

Notre ambition, c'est vous.