Unstereotype Alliance: The Problem is Not Seeing the Problem

Joanna Bailey, along with MullenLowe, has made a thought-provoking film highlighting the lazy and harmful stereotypes that still plague advertising.

‘The Problem is Not Seeing the Problem’ is a powerful film that serves as a stark reminder that the industry has a long way to go to remove these false preconceptions from its output.

It was created for the Unstereotype Alliance, the industry-led initiative convened by UN Women – the lead UN agency on gender equality & woman’s rights.

Video of Unstereotype Alliance – The Problem is Not Seeing the Problem

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