La Red Televisión: Butt face

In order to change the “Butt face” (bad or depressive attitude) of many chilean people, La Red TV Channel launch this campaign that invites to change our face.

Advertising Agency: Larraín, Chile
Creative Directors: Juan Ignacio Valdivia, Carlos Amenábar
Art Director: Gonzalo Torres
Copywriter: Juan Pablo Florit
Producer: Alejandro Moya / Demente
Directors: Juan Poclava, René Alvarez
Published: March 2013

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