Giving brightens lives

Advertising Agency: Publicis, Montreal, Canada
Creatives: Bogdan Truta, Nicolas Massey
Art Director: Bogdan Truta
Copywriter: Johan af Ström
Account Supervisor: Guillaume Lussier
Photographer: Shayne Laverdière
Production Company: La Cavalerie
Production: Émilie Heckmann, Marie-Hélène Harvey
Photo retouch: Rea / Visual Box