Trygg Trafikk, The Norwegian Council for Road Safety: A tonn of dog

With a sudden stop at 50 km/h, your dog gets 40 times heavier.
Make sure everyone and everything is well secured for the journey. Learn more at tryggtrafikk.no.

Advertising Agency: TRY/APT, Oslo, Norway
Art Director: Lars-Kristian Harveg
Copywriter: Jonas Grønnern
Photographer: Sigve Aspelund
Visualizer: Thomas Bråten
Published: December 2013

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