Rock in Rome discounted by 15%. It’s all true.

Print campaign for a big rock event in Italy – probably the most popular in Rome. Discounted for Postepay card owners, every Roman can finally experience Rock.

Advertising Agency: McCann, Rome, Italy
Creative Director: Alessandro Sciortino
Art Director: Alessandro Polia
Copywriter: Niccolò Lucchino
Retouch: Lucy CGI
Published: May 2014