Levi’s: The Live in Levi’s Project

http://levi.com/liveinlevis
The project invites fans to contribute their own real-life Levi’s® moments by using the hashtag #LiveInLevis across Facebook, Twitter, Instagram and Weibo. Stories are then curated to fuel all digital platforms, including advertising, social and web.

Advertising Agency: AKQA, New York, USA,/a>

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