See the work at https://www.naturalbornpokerplayer.com

The films include a chase movie, called Chase, which involves a free-run through a city; a period thriller, called The Poisoner, in which the user has to poison a foreign ambassador; and Khazi, a gross out comedy where the user has to target the best toilet position. Each film tests the user’s skills and uses the results to show them their innate talent when it comes to poker.

The online experience will run across Android, iOS devices and on desktops. Djinn has created over 120 minutes of content for the campaign, which will be marketed across 18 countries and in multiple languages.

Advertising Agency: Djinn, UK
Creative Director: Mike Bennett
Copywriters: Charlotte Fereday, Mike Bennett
Art director: Alex Anpilogov
Producer: Lydia Barklem
Technology director: Dorian MacFarland
Lead developer: Angus Keith