see the work at https://spp-web01.ad.rackfish.net/?lang=en&mode=2

We wanted to show that just saving for retirement isn’t enough – in order to be able to retire in a good world, you have to save sustainably. In this interactive film, we dramatize how small choices can make a big difference by showing two fictional future scenarios. You choose which future scenario you want to experience by using a slider.

Advertising Agency: M&C Saatchi, Stockholm, Sweden
Production company: B-reel