Remove the grimace.
Advertising Agency: Lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Directors: Luc Du Sault, Marie-Hélène Lavoie
Account: Sandie Lafleur, Catherine Darius, Mireille Cote
Agency Producer: Julie Pichette
Photographer: Olivier Staub
Producers: Emilie Heckmann, Frédéric Quintal / La Cavalerie
Digital Artist: Jonathan Kemp / Studio Element
Illustrator: David Boivin
Food stylist: Johanne Depelteau