Do you know who Romania’s Living Human Treasures are?

Neither did Romanians until last year. But you can most certainly find them in Romania, in the middle of the wild Carpathian Mountains.

Living Human Treasures is the official name given by Romania’s Ministry of Culture to a few people who are the last keepers of ancient Romanian customs and professions. Vodafone Romania decided to make good use of having the country’s best data network coverage to give them a voice, live on Facebook.

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