A new brand campaign for the Minnesota Lottery aimed at attracting Minnesotans with an adventurous spirit. Each spot features the new tagline (which serves more as a rally cry), and aligns with the notion that the Minnesota Lottery creates spontaneous moments worth opting in for.
Minnesota Lottery Commercial – I'MN – Work Party (00:30)
Video of Minnesota Lottery Commercial – I'MN – Work Party (00:30)