The great horror classics.
The aim was to advert in a distinctive way the Rome Profondo Rosso Store/Museum: cult place of people fond of great horror classics. The essence of the Store/Museum has been synthetized in the project “the Great Horror Classics” thanks also to the involvement of an international artist.
Advertising Agency: Young & Rubicam Brands, Milan, Italy
Group Executive Creative Director: Vicky Gitto
Copywriter: Gabriele Caeti
Art Director: Alessandro Stenco
Photographer: Jessica Harrison
Illustrator: Jessica Harrison
Account: Marco Ruggeri