SOS Woman and Family: The Violence Tree

SOS Woman and Family Print Ad - The Violence Tree

In the Brazilian northeast region, at least 4 out of 10 woman who grow up with domestic violence suffer from the same aggressions in adulthood, says a research.

To tackle the issue, NGO SOS Woman and Family launched a shocking print advertising that portrays a family tree, where only the women have aggression wounds. It points out that reporting the abuses by calling 180 is an important instrument to stop domestic violence from passing on through generations.

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