DAf’s video for Diablo was created as part of the global launch of this new red blend from the Casillero del Diablo range. A stand-alone product, the visual language for Diablo needed to firmly situate the product outside Casillero del Diablo’s existing branding. To achieve this, the video invites younger wine consumers to a new world, in which rich sensory elements interplay with allusions of premium, underground experiences.