Have a break, have a Kit Kat.

Exam time can be very stressful. Kit Kat saw an opportunity to remind students to take a break. This tactical ad ran exclusively in university magazines and around major university premises.

Advertising Agency: JWT, Sydney, Australia
Executive Creative Director: Mark Harricks
Creative Director: John Lam
Art Director / Copywriter: John Koay
Producer: Tara Broughton
Retoucher: Matt Townsley
Photographer: Andreas Smetana