Louis Vuitton pays tribute to The Greatest – Muhammad Ali with the digital experience The Greatest Words. Spoken Word Artist Yasiin Bey and calligrapher Niels Shoe Meulman revisit the words of Muhammad Ali. Visit the full experience at http://bit.ly/LVGreatestWords
Advertising Agency: Ogilvy, Paris, France
Creative Director: Kurt Novack
Art Director: Adrien Havet
Copywriter: Amandine Fabian
Video production: STEAM films
Director: Stuart A. McIntyre
Sound production: Apollo Studio / Yan Dal Santo