Martha bought a hair straightener for the price of a sweet cake per month.
Buy in mini instalments.

Advertising Agency: Almacén, Buenos Aires, Argentina
Co-Chairmans: Daniel Onorato, Caio Lucini
Creative Directors: Walter Onorato, Diego Duprat
Art Director: Marta Abad
Copywriter: Lorenzo D’Angelo
Photographer: Juan Salvarredy
Published: January 2013