NCAA: Talking Bench

The NCAA is changing its eligibility requirements for Division I athletes—from a 2.0 GPA in core courses to a 2.3 GPA—starting in 2016.

Advertising Agency: Leo Burnett, Detroit, USA
Chief Creative Officer: Steve Chavez
Creative Director / Art Director: Bob Veasey
Integrated Creative Director / Copywriter: Glen Hilzinger
Executive Producer: Erik Zaar
Art Director: Jessica Harold
Integrated Group Director: Skip Drayton
Print Producer: Steve Lyons from Prodigious
Planner: Melanie Reynolds
Production Company: Prettybird
Director: Billy Rainey
Social Media Company: Renegade
PR Company: Coyne PR

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