New Balance connects LA artist Patrick Martinez & legendary Hong Kong neon craftsman

Advertising Agency: Constant, Hong Kong
Global Creative Director: Tim Ho
Global Strategy Director: Tem Hansen
Cultural Strategist / producer: Marlon Ge
Art Director: Yaki Man
Copywriter: Emily Wordsworth
Interactive Art Director: Henrik Xu
Director / DOP: Tom Gould
Still Photographer: Laurent Segretier
Published: March 2016