Overdose Lifeline is an Indiana based non-profit dedicated to restoring hope in individuals, families, and communities affected by the disease of addiction and substance use disorder. To extend ODL’s reach, we partnered with Johnson & Johnson, a household name and a family company, to create this special edition product line. In the dark, the J&J NO MORE TEARS® teardrop becomes a flame which illuminates “Overdose Lifeline,” associating the organization with a symbol of hope.